I create communications that connect and inspire so your cause can cut through the noise
Whether your goal is increasing donations, changing public policy, attracting new partners, or accelerating your impact, you need a communications strategy that resonates with audiences and inspires action.
My specialties
Building your credibility
Your trust and credibility matter to funders, partners, and communities. My approach amplifies your voice, leadership, and impact by strategically positioning your unique expertise and perspective in ways that build trust and influence.
- Brand strategy and positioning
- Voice and messaging strategy
- Personal brand development
- Thought leadership development
- Spokesperson prep and media training
- Digital strategy: website, social, email
Expanding your audience
I can help you target a specific audience you’re having trouble connecting with or simply grow your reach so more people know about your mission. My approach supercharges your visibility so you can reach the donors, funders, partners, decision-makers, and community members who need to hear from you the most.
- Audience and landscape analysis
- Media relations and PR
- Content development and ghostwriting
- Webinar and video production
- Pitch development and deployment
- Conference, event, podcast, and webinar booking
- Article placement and publication
- Strategic partnership facilitation
Driving people to action
You need your audience to act, whether it’s donating, volunteering, signing a petition, or becoming a member. My approach combines powerful stories and content with impactful campaigns that inspire meaningful action towards your business goals.
- Storytelling strategy / storytelling program development
- Fundraising stories for email, appeals, and website
- Media, op-eds, and advocacy content
- Optimized ladders of engagement / engagement funnels
- Automated customer journeys
- Message testing, user experience, A/B testing, and audience segmentation
- Performance tracking and strategy refinement